Eso si que es

February 18, 2009 on 1:16 pm | | In General Musing

First a rant. Then a joke.

Koh\'s socksWhat’s the deal with women’s socks these days? (she said in her best Seinfeld whine.) I figured I could pick up a pack of regular athletic socks at Costco the other day. There was an entire sock AISLE, so plenty to choose from, right? Wrong. Apparently the Costco sock gods have decided that women have overheated ankles and can’t abide socks that do more than peer timidly above the shoe top. I hate anklets. I don’t object to their existence. I’m sure they’re quite handy (footy?) in places like, oh say, El Azizia, Libya. But here in the Pacific Northwest? In February? I looked up the location of Costco National Headquarters, thinking they must be in some heat-addled desert, but they are located in Issaquah. Washington. I can SEE Issaquah from my window.

No matter, there are other stores.

Then I noticed an ad circular for a sale on socks at Kohl’s. Every single women’s sock in the ad was… an anklet.

This is getting alarming. Has the economy sunk so low that there is not enough yarn left for a whole sock? I think this could be a new indicator. Watch this space for the Sock Index.

And now for the joke:

A Spanish-speaking woman goes into a store in search of socks. The store employee asks if she can help her find something. The customer says, “Yo quiero calcetines.”

The employee knows no Spanish and has no idea what calcetines are, but wanting to be helpful (in this super-polite joke world. Work with me here.) holds up various guesses. Blouse? No. Belt? No. Skirt? No. Finally, by luck she holds up a pair of socks (real, non-anklet ones, for the record).

The woman’s face lights up and she exclaims, “Eso si que es!”

The employee, peeved, grouses, “Well, if you could SPELL it, we could have saved a lot of time!”

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4 Comments »

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  1. I am quite familiar with those pathetic excuses for socks that usually end up slipping down and bunching up under my foot an hour into my day. I know them well because they are the only type of sock my 14 year old daughter will wear. If a sock comes up above her shoe it’s “just gross”. I’m convinced that the entire fashion industry is directed only at teenage girls. The fact that there are legions of women older than 20 searching desperately for appropriate clothing seems to have no impact.

    However, There is hope where socks are concerned. In reaction to the ever shrinking sock sizes available to the masses, I’ve become something of a sock connoisseur over the years. If you’re willing to shell out the bucks, some truly superior socks are available; and are worth the price not only in comfort but in durability.

    The best of these are Wright Socks. They are double layer making them super comfy and bister free; and are available in everything from Coolmesh for summer wear and Merino Wool for winter warmth.

    Here’s a link to the best price I’ve found so far: http://tinyurl.com/bh4hbw

    Pam

    Comment by Pam East — February 24, 2009 #

  2. whoops… I just realized the website I provided for the wrightsocks doesn’t carry the wool version, which is probably what you want in February. Try this site for the wool socks. I have three pairs and love them! http://tinyurl.com/b8soot

    Comment by Pam East — February 24, 2009 #

  3. It’s the same thing with pants. For quite awhile I could not find pants that weren’t “capris”. Now a few pair are fine but sometimes I want to buy pants that go ALL THE WAY DOWN TO MY FEET!! It’s just a gimmick so that the companies are paying women next to nothing to sew them can pay next to nothing for less fabric. And charge us more. Jeeeezzz

    Comment by cold ankled Chris — March 12, 2009 #

  4. Great joke! I am learning Spanish now and was googling up the meaning of “eso si” and found your website. Thanks! :)

    Comment by j — July 17, 2009 #

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